Why be like all your competition and send your DM piece in a boring old white envelope. You’ve only got a small window to catch the eye of your prospect and get them to peruse your offerings. The Josh Cox Experiment was looking to promote the release of his debut album to local radio stations. Sure …
Stand out with dimensional direct mail. It’s a bit different… Read More »
If you have customers and contacts then you have the beginnings of a great database. In fact, you probably have a wealth of valuable information about your clients that used correctly can bag you more business for your buck. With the help of a great database you can retain business and build customer loyalty, personalise …
Poor old New Zealand Post – letter volumes keep falling and even your grandmother is using email but the cost of transportation, processing and delivering letters will keep going up. As of 1st July 2012 the cost to post a medium size letter will increase by 10c and all other postal services increased along with …
Cut the Crap – Why an increase in postage makes for better marketing opportunities Read More »